Month: June 2022

Enlarge (credit: Getty Images | NurPhoto )

Comcast's NBCUniversal subsidiary and Google are the "top contenders" to serve advertisements on Netflix when the streaming service rolls out its planned ad-supported tier, The Wall Street Journal reported on Wednesday. Netflix "is still in the early stages of developing the strategy and has explored a range of tie-ups in recent weeks," the WSJ wrote, citing people familiar with the matter.

A deal with NBCUniversal would likely mean that "Comcast's video ad unit, FreeWheel, would supply technology to help serve up ads, while NBCUniversal's ad-sales team would help sell ads in the US and Europe," the report said. The Alphabet-owned Google, of course, has plenty of experience serving ads, including on its own YouTube and YouTube TV video platforms. Netflix already uses Google's ad-buying tools.

A deal with either NBCUniversal or Google would likely be exclusive, the WSJ report said. Comcast/NBCUniversal and Google aren't the only contenders, as "Roku has also had early talks with Netflix about ad partnerships," the report said. The Information reported last week that Netflix executives recently "met with representatives of both Roku and Comcast to discuss arrangements under which those companies would handle either the ad sales or the technical infrastructure for Netflix's forthcoming ad-supported tier of service."

Enlarge / A diver with the Return to Antikythera project carefully excavates an artifact. (credit: Nikos Giannoulakis/Return to Antikythera)

The so-called Antikythera mechanism, recovered from the wreckage of an ancient cargo ship off the coast of Antikythera Island in Greece, might be the world's oldest analog computer. The mystery surrounding its purpose and origin continues to fascinate scientists and enthusiasts alike to this day. But it's not the only treasure salvaged from that Antikythera wreck. An ongoing underwater archaeological project most recently recovered a large marble head of a bearded male figure believed to be part of a statue of Hercules. Divers also recovered a marble plinth with the lower legs of another statue, two human teeth, and several pieces of the cargo ship's equipment.

As we've previously reported, in 1900, a Greek sponge diver named Elias Stadiatis discovered the wreck, which was apparently surrounded by rotting corpses on the sea floor. The captain, Dimitrios Kondos, didn't believe Elias at first and thought the nitrogen in his breathing mix had affected the diver's senses. So Kondos dove down to the site himself, emerging with an arm from a bronze statue. 

Kondos and his crew had recovered all kinds of artifacts from the shipwreck by mid-1901, including 36 marble sculptures (representing Hercules, Ulysses, Diomedes, Hermes, and Apollo, among others); a bronze statue dubbed "The Philosopher" (circa 340 BCE); a bronze lyre; pieces of glasswork; and three marble horse statues. Along with the Antikythera mechanism, these precious artifacts are now housed in the National Archaeological Museum of Athens.