The City Attorney of San Francisco has now sent three cease-and-desist letters to three electric-scooter venture-backed startups that are operating in the famed city-by-the-bay.
In recent weeks, San Francisco and other Bay Area cities have been inundated by a plethora of the dockless, short-term rental scooters. The scooters are accessed via smartphone app, typically for $1 to unlock and then $0.15 per minute afterwards. (Some have already ended up in Oakland’s Lake Merritt, seemingly in protest.)
Vice dubbed the new scooterscape a "bizarre scooter war," while Vanity Fair has called the phenomenon "Wheelmageddon." (One venture capitalist has even questioned how this is even a profitable business model.)